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 Egmont
Imagination India Ltd, the leading children's
entertainment company has launched the new Barbie
Rage of Products for the first time in India.
The company has introduced 6 variants in the Barbie
Range the Jumbo Poster Coloring Book, The Fashion
series Kit that contain 2 Paper Doll Books
which allows the kid to dress Barbie to her choice.
Mini Book Series, My Special things, Paper
Doll series and a Ladybird series are also
among the various Barbie products that Egmont
has launched for the Indain Kid.
The various products are targeted at girls in
the age group of 4-10 year. The products are designed
and made keeping in mind the age of the kids and
to indulge them in various activities like colouring,
reading, creativity development etc. The products
range from Rs. 55 to Rs. 165 depending on the
content of the package.
The wide spectrum of products from Egmont include
Books, Pre-school Entertainment, Magazines, Online
activities, Games, Gift articles, Comics and Magazines
for young people to name a few. Egmont Imagination
India Ltd, with its exclusive tie up with Disney,
brings the magic of a host of products in
the children's eduction and entertainment segment
from the Disney Children's Encyclopedia to Disney
comic books. The products will be availabe at
all gifts and book shops, kid stores, supermarkets
and malls across India.
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